“Ice Prince”:‘My record label will focus on music, fashion and arts’


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According to Music Africa Awake reporter

Ice Prince and Jesse Jagz are the latest record label CEOs in the land, so when next you see them, put some ‘respeck’ on their names.

Chocolate City Group this morning unveiled two music labels, Super Cool Cats andJagzNation as record label imprints under the popular Chocolate City Music label; becoming the first African record label to follow in the footsteps of international heavyweights such as Universal Music and Sony Music Group, to have subsidiary record label imprints. 

The two new labels are owned and headed by Ice Prince and Jesse Jagz respectively.

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Ice Prince has explained the direction and focus of his newly launched label, Super Cool Cats.

The rapper who hinted during a radio interview last week that he’s not been under contract with Chocolate City for the past three years has now launched his personal label with the support of Choc City.

Explaining what the label would be about, Ice Prince said, ‘Super Cool Cats is beyond a music label, we are into fashion, music and art. We are already working with fashion designers, video directors etc. It is in fact a full platform for different expressions of the arts’.

He also mentioned that he is already working on an urban line with Seyi Sanusi popularly known as Sneaker Boy, that’ll be unveiled in the coming weeks.

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